Rep. Linda Upmeyer recognizes students for Financial Literacy Achievement


Rep. Linda Upmeyer honored the CAL Community School sixth graders as the first students in the state to complete the Vault‐ Understanding Money platform by presenting them with their VaultCertificate in Financial Decision Making at a ceremony held May 18that the CAL Community School. Vault™, powered by EverFi, is a new web-based  financial literacy platform  geared toward students in 4th through 6th grade.

“We are excited to sponsor EverFi’s Vault platform,” said Ron Raney, president of Hampton State Bank. “Expanding our initiative to help students learn about financial matters is a top priority for our bank.” Raney continued, “The financial knowledge the students now have will set the tone for the decisions they make in their future.”

The Vault platform covers six easy-to-follow learning groups that map to both the Iowa Core and national educational standards for financial literacy. Vault’s online interactive lessons focus on skill building and decision making, from learning how to control spending, to going to trusted adults for financial advice. Customized tools and activities allow students to brainstorm creative ways they can start to earn money and begin thinking about their long-term career goals.

“Vault was a wonderful addition to CAL’s 6th grade math course this spring semester,” said Mark Drier, CAL math teacher. “When I told the class they were going back to their regular math textbooks, they were sad. They said the learning they were doing in the program was fun!”

In addition, Rep. Upmeyer recognized CAL high school students who earned certification in the Iowa Financial Literacy Program. In March 2011, CAL High School was the first school in Iowa to complete the Iowa Financial Literacy Program and receive their financial literacy certification.

Hampton State Bank’s support and financial commitment made it possible to bring both Vault and the high school focused Iowa Financial Literacy Program to CAL Community School. The Iowa College Student Aid Commission is the statewide partner for the Iowa Financial Literacy Program and hosts the program on the I Have A Plan Iowa website. The online platform, endorsed by the Iowa Bankers Association and powered by EverFi, is incorporated into the school’s existing curricula. The Iowa Financial Literacy Program uses the latest in new media technologies – 3‐D gaming, social networking, online animations, video, and messaging tools –to bring complex financial concepts to life. Upon completion, students are certified in more than 600 core topics in personal finance. The effort is part of a statewide financial literacy initiative. The learning modules meet the financial literacy essential concepts and skills of the Iowa Core, which must be implemented in Iowa high schools by July 1, 2012 and requires that students leave high school prepared to face 21st century challenges.

“Financial literacy is a key initiative for our agency,” said Karen Misjak, executive director of Iowa College Aid. “The Iowa Financial Literacy Program will help students learn concepts such as budgeting, saving, using credit cards wisely, and making smart borrowing decisions before they go to college or enter the workforce,” explained Misjak.

“Iowa bankers believe in the value of financial literacy, and they are committed to supporting educational opportunities in their communities,” said John Sorensen, president and CEO of the Iowa Bankers Association. “On behalf of the Iowa Bankers Association, I’d like to commend Hampton State Bank for their support and leadership of such a worthwhile financial literacy initiative.”

About Hampton State Bank

The Hampton State Bank is a locally owned and independent community bank. It is 100% owned and operated by the Davis family of Hampton, Iowa. The Hampton State Bank and the Davis Family have deep roots in Franklin County. It is the family’s desire to support the communities and school systems by contributing volunteer time and financial support. Hampton State Bank’s website is www.hamptonstate.com.

About EverFi

EverFi, Inc. is the leading education technology company to teach, assess, and certify students in critical skills. EverFi’s education learning platforms include Financial Literacy, Student Loan Management, Digital Literacy, Cyberbullying, and Alcohol Abuse Awareness. The company uses the latest technology, including rich media, high-definition video, simulation, diagrams, and avatars. EverFi teams with major corporations and foundations to provide the programs at no cost to K-12 schools. EverFi’s website is www.everfi.com.

American State Bank’s EverFi-sponsored school wins financial education video contest


Iowa College Aid, Iowa Bankers Association and EverFi, Inc., challenged students in the Iowa Financial Literacy Program powered by EverFi to create a video to inform their peers about a financial literacy topic. A team of students from Interstate 35 High School in Truro is the first-place winner of the first-ever Iowa Financial Literacy Program (IFLiP) Video CLiP Challenge. The school’s Iowa Financial Literacy Program is sponsored by American State Bank in Osceola.

[Click here, learn more about the IFLiP Video CLiP Challenge.]

Students Wyatt Oliver, Nick Petersen, Forrest Beeler and Hunter Wearmouth, under the guidance of their business teacher, Kristine Zuercher, created the video, “Saving Money,” about the importance of being financially literate. As a result of their winning entry, Interstate 35 High School was awarded a $1,000 technology grant, courtesy of Iowa Bankers Association, and the students received $250 for their team to share, courtesy of EverFi, Inc.

“Having the opportunity to use the Iowa Financial Literacy Program with our juniors in their Life Skills class has been a great way for them to learn more about financial literacy,” Zuercher said. “Educators have to come to realize that learning about managing finances is an important skill our students need to acquire for them to succeed in their future endeavors. The program allows students to learn important financial concepts at their own pace and in an interactive form that they enjoy.”

The Iowa Financial Literacy Program is a web-based program that uses the latest in new media technologies – video, animations, 3-D gaming, avatars and social networking – to bring complex financial concepts to life for today’s digital generation. American State Bank has proudly sponsored the Iowa Financial Literacy Program in its communities since 2010. The bank is currently sponsoring six schools, including Clarke Community High School, Lamoni High School, Central Decatur High School, Winterset High School and, of course, Interstate 35 High School.

“The schools that we worked with all had their own technology challenges,” said Sandy Palmer, assistant vice president of deposit services/personal banker at American State Bank. “EverFi was so great to work with and helped each school overcome those challenges.”

Through the program, students become certified in over 600 topics in financial education, allowing them to become more informed, responsible citizens. Delayne Herbert, a junior in Ms. Zuercher’s class at Interstate 35 High School, commented:

“No matter what in life, money is always going to be an issue, and learning about taxes, savings accounts, investing and mortgages are all things people need to have at least an idea about to be successful with their money. Not only did [the Iowa Financial Literacy Program] have crucial information, but it wasn’t boring! I think a program like this should be a required class for high school kids because we need to know this information for the future.”

American State Bank currently has 357 students enrolled in the Iowa Financial Literacy Program, and at the end of the year, students who complete the program are presented with a certificate at their high school’s awards event. The bank also awards a $250 scholarship to one student in the program at each school.

“I think that kids need to be aware of what they will be facing when they go off to college and are on their own,” Palmer said. “This program helps prepare them for the future by teaching them how to make smart financial decisions. It is so important that they know about credit card debt, student loans and saving so they don’t make the same mistakes that so many students make today.”

Arbor Bank reaches nearly 300 students for Teach Children to Save Day


Post by: Darynn Carlock, Universal Banker at Arbor Bank, Sidney

Arbor Bank, located in Southwest Iowa and Southeast Neb., participated in Teach Children to Save Day this year by visiting local schools and talking to third and fourth graders about the importance of saving money and budgeting. We educated nearly 300 students total through classroom visits in April.

Every student in the class received a beginner budget form to take home so their parents could help them develop a spending plan. We also gave each student a mini combination safe to help them save for the future. The third grade students from Riverside Elementary School in Oakland, Iowa, are pictured below with their safes. Pictures from other visits can be found on Arbor Bank’s Facebook page: www.facebook.com/ArborBanking.   

In addition to the classroom visits, our branch in Sidney, Iowa, welcomed first and second grade students into the bank for a tour. Almost forty kids got a backstage pass to see what goes on behind the scenes in a bank. Of course, the vaults were a big hit, as well as seeing themselves on the security cameras.

The Teach Children to Save activities were a huge success for Arbor Bank. We had a great time working with the kids and teaching them the importance of spending smart today and  saving for the future.

Shelby County State Bank participates in Teach Children to Save Day and Money Smart Week


Last week, April 21-28, was a busy week for financial education at Shelby County State Bank. Bank employees gave a savings lesson to approximately 175 second grade students from Harlan Community Elementary, Shelby County Catholic and AHST Elementary Schools as part of National Teach Children to Save (TCTS) Day on April 24.

Presentations included games and activities about the concept of saving, how interest makes money grow and determining needs and wants. Shelby County State Bank employees Stef Kramer and Jim Zimmerman conducted a financial quiz game with second grade students from Shelby County Catholic School.

“We have participated in Teach Children to Save Day for about 10 years,” says Janet Buman marketing officer at Shelby County State Bank. “The kids are always so enthusiastic, so it makes it easy to enter the classrooms every year.”

Shelby County State Bank also helped establish Money Smart Week (MSW) in Harlan and the surrounding area in 2011, bringing free financial education events and classes to the community. This year, MSW has grown substantially by adding poster and essay contests as well as more contributing partners.

“What is so great about Money Smart Week is that it brings organizations together – all differences aside – for a single cause, to teach the public about money management,” says Buman. “It is really a joint effort between all the organizations. We couldn’t have reached so many people without their participation.”

Shelby County State Bank, along with several other participating organizations, held more than 40 financial education events throughout MSW. Events included hosting shred days and holding classes about financial budgeting, investing, farm succession, funeral planning and much more.

Also as a part of MSW, Ben Franklin – the founding father who said, “A penny saved is a penny earned” – made a special appearance on April 25 at Harlan Community Elementary and Shelby County Catholic Schools to remind students about the importance of saving. [Click here to read more about the event.]

“Participating in Money Smart Week blended in nicely with what [Shelby County State Bank] does for Teach Children to Save Day,” says Buman. “We will definitely plan on participating in both events in 2013.”

Share your Teach Children to Save Day stories with the IBA!


On April 24, bankers nationwide reached 645,000 students across the country for Teach Children to Save (TCTS) Day. More than 100 Iowa banks participated in the event by reaching out to their communities and teaching kids about saving.

Get your bank featured on this blog by sharing your TCTS stories with the IBA.  No event is too small to be featured.  Simply email Cashtyn Lovan at clovan@iowabankers.com with your stories and pictures.

Here are examples of banks that were featured on the blog in the past:

It is not too late to register your bank to receive recognition for TCTS Day. If your bank participated in TCTS Day and is not listed below, go to the American Bankers Association website to register.

Thank you to all the Iowa banks that participated in TCTS Day!
(Listed by city)

Green Belt Bank & Trust, Ackley
Northwest Bank, Algona
Bank Iowa, Altoona
Northwest Bank, Ankeny
Landmands Bank, Audubon
MidWestOne Bank, Belle Plaine
Northwest Bank, Belmond
MidWestOne Bank, Burlington
Commercial Savings Bank, Carroll
MidWestOne Bank, Cedar Falls
Keystone Savings Bank, Center Point
Iowa Trust and Savings Bank, Centerville
First Security Bank & Trust Company, Charles City
Bank Iowa, Clarinda
Page County State Bank, Clarinda
Citizens First Bank, Clinton
First American Bank, Clive
Peoples Trust & Savings Bank, Clive
Farmers Savings Bank, Colesburg
MidWestOne Bank, Conrad
MidWestOne Bank, Coralville
First National Bank in Creston, Creston
Iowa State Savings Bank, Creston
MidWestOne Bank, Davenport
Decorah Bank & Trust Company, Decorah
Crawford County Trust & Savings Bank, Denison
Bankers Trust Company, Des Moines
MetaBank, Des Moines
Northwest Bank, Des Moines
American Trust & Savings Bank, Dubuque
Liberty Trust & Savings Bank, Durant
Green Belt Bank & Trust, Eldora
Central State Bank, Elkader
Northwest Bank, Estherville
MidWestOne Bank, Fairfield
Northwest Bank, Fort Dodge
MidWestOne Bank, Fort Madison
Bank Iowa, Fredericksburg
Glenwood State Bank, Glenwood
Security Savings Bank, Gowrie
GNB Bank, Grundy Center
Green Belt Bank & Trust, Grundy Center
Shelby County State Bank, Harlan
Iowa State Bank, Hull
Bank Iowa, Humboldt
Northwest Bank, Humboldt
BankIowa, Independence
Community Bank, Indianola
Peoples Bank, Indianola
MidWestOne Bank, Iowa City
Green Belt Bank & Trust, Iowa Falls
BankIowa, Jesup
KSB Bank, Keokuk
Keystone Savings Bank, Iowa, Keystone
Bank Iowa, Lawler
Community Savings Bank, Manchester
Maquoketa State Bank, Maquoketa
Keystone Savings Bank, Marengo
Farmers State Bank, Marion
United Bank & Trust, NA, Marshalltown
First Citizens National Bank, Mason City
MidWestOne Bank, Melbourne
Northwest Bank, Milford
Central State Bank, Muscatine
State Bank & Trust Co., Nevada
US Bank/New Sharon, New Sharon
MidWestOne Bank, North English
MidWestOne Bank, North Liberty
Arbor Bank, Oakland
Northwest Bank, Okoboji
Bank Iowa, Oskaloosa
MidWestOne Bank, Oskaloosa
MidWestOne Bank, Ottumwa
Guthrie County State Bank, Panora
MidWestOne Bank, Parkersburg
MidWestOne Bank, Pella
Keystone Savings Bank, Pleasant Hill
Lincoln Savings Bank, Reinbeck
Frontier Bank, Rock Rapids
Bank Iowa, Shenandoah
City National Bank of Shenandoah, Shenandoah
Arbor Bank, Sidney
Keokuk County State Bank, Sigourney
MidWestOne Bank, Sigourney
First National Bank, Sioux Center
Northwest Bank, Spencer
Central State Bank, State Center
Northwest Bank, Storm Lake
Security Trust & Savings Bank, Storm Lake
First State Bank, Sumner
Titonka Savings Bank, Titonka
TS Bank, Treynor
MidWestOne Bank, Waterloo
First National Bank, Waverly
Northwest Bank, West Des Moines

The 2012 Money Smart Kid is…..


Sam Jones, an eighth grader at Clear Lake Middle School, has won a statewide financial literacy essay contest and has been named Iowa’s 2012 Money Smart Kid.

Jones was recognized today, Apr. 20, at a Money Smart Week (MSW) kickoff event at the Federal Reserve Bank of Chicago’s West Des Moines office and was asked to read his essay.


At the event, John Sorensen, president and CEO of the Iowa Bankers Association (IBA), and Marybeth Foster, executive director of the Iowa Credit Union Foundation (ICUF), presented Jones with an award honoring this accomplishment. Jones also received a $1,000 College Savings Iowa account, co-sponsored by the IBA and ICUF.

More than 140 students from across the state participated in the essay contest. To be eligible, students had to be in grades sixth through eighth and submit a 300-word essay. The essay had to describe when it is wise to borrow money and when it is not, the factors to consider when considering a loan and the concept of opportunity costs. The top six essay finalists also had to participate in an interview with contest judges. From those finalists, Sam Jones was selected to be the 2012 Money Smart Kid.

Jones is the son of Darron and Julie Jones and the grandson of Gary Hughes, former president and CEO of Iowa Trust & Savings Bank in Emmetsburg. Hughes has served on the IBA board, was inducted into the IBA 50-Year Banker program and is currently a board member at Iowa Trust & Savings Bank.

“My grandpa really taught my mom [about saving and spending]. So my mom took me to the bank quite a bit when I was little, and I started a savings account,” said Jones in his interview when ask about who taught him about saving and spending money. Also during his interview, Jones shared his advice on saving. He is saving for college, and saves 50 percent of what he earns from after-school jobs.

As Iowa’s 2012 Money Smart Kid, Jones will serve as a spokesperson promoting financial education during MSW, April 21-28, in communities across the state.

Thank you to all the Iowa banks that promoted the Money Smart Kid essay contest and that will be providing free events in their communities during MSW.

Get your staff energized for Money Smart Week and Teach Children to Save Day


Money Smart Week (MSW), April 21-28, and Teach Children to Save (TCTS) Day, April 24, is a little more than a week away. Is your bank participating? If so, your staff is hard at work preparing to reach out to the community to teach financial education. MSW and TCTS Day are not only a great time to reach out to the public, but also to motivate and recognize your staff.  Here are some ideas to reach out to your staff and get them excited about financial education.

Create a suggestion box
Have your staff give suggestions about new or fun ways your bank can reach out to community.  Pick your favorite suggestions and put them to action. You can even make a contest out of it. For example: The winning suggestions could get to wear jeans for a week – something small that shows your appreciation.

Teach your staff about financial education
During MSW and TCTS Day, the main focus is reaching out to customers or schools to teach financial education, but what about your own staff?  Do they know about all the different saving and investing tools your bank provides to them? Are they using all the tools to the fullest capability? Now is the perfect time to teach your staff. Also, tell your staff about the many free events held throughout MSW like the Money Smart Investors Conference on Apr. 21, where they could learn about couponing, investing and more.

Get their families involved
Have a poster parade for your staff and their kids. Your staff is probably instilling the same financial values they learned as a banker into their children.  Ask your staff to have their children draw a poster showing what their parent does as a banker and what they have learned from their parent about money. The posters will be great to display at your bank during MSW and TCTS Day.

Make sure to give recognition
Teaching financial education is rewarding in itself, but it’s always nice to give recognition to those bankers who deserve it.  Here are a couple of ways to show your appreciation:

  • Take a photo of your staff during their event, class or lesson plan and post it on an internal newsletter. Throughout the week, feature a staff member teaching financial education.  If you don’t have an internal newsletter, put together an email with all the financial education pictures and events that took place during MSW and TCTS Day and send it to all your staff. 
  • Have the bank CEO sign a written letter thanking the participating staff for their efforts.